인터넷 전자상거래 活性化 方案에 대한 硏究

Abstract

An electronic commerce is a cyber market beyond the time and space limit. It is growing faster owing to the rapid growth of the Internet users and the development of the tele-communication technology. This is shaping now the size of the market as a gigantic global market by expanding it from local to the nation, and then, to the world. An electronic commerce is view to new economic activity for conquering the time and space limits. The rapid growth of these electronic commerce market is causing the intensification of inter-companies and international competition. The benefit of the electronic commerce is cheeper than ordinary contents of both side work in international market. It's more useful than the existing business, because the cost to establish homepage is cheapest, that is to say, the electronic commerce opens in 24 hours. So it's not stick to ordinary methods. And electronic commerce is converted by commercial transaction with users, because the sales course is based on the One to One marketing which divided by customers' taste and needs. On the other hand, it is easy to fail that is push forward electronic commerce by internet without pre-research and counter measure, because it is not perfect of law for realizing electronic commerce technology of network, infra, and so on. Also, as an electronic commerce is getting broad into the overall industry, it is expected that the gap of the rich and the poor will be intense and the profit distribution system will be worse. On each jobs, the jobless in the marketing, purchasing and sales parts will be increased. These gap of the rich and the poor can cause social problems. As like this, the electronic commerce have many benefits and unexpected problems in an attribute And many problems are solved by simple laws as well as progress of technology. But, with the change of times, the electronic commerce is indispensable. Therefore, it should be accompanied with policy, system, and technology to resolve this problems. It should be ready to enforce the competitive power in Internet of electronic commerce times, which is prepared to development of attractive contents, technology as like electronic currency and preservation, labor to operate really. And then we should analysis the internet trends, initialize in korean view, and confront strategically the international standardization. The point of thesis is that we should deal with how to utilize as well as what to do.