OAK

외식기업의 정보원천이 신뢰, 구전의도, 그리고 온라인 구전의도에 미치는 영향

= The Effects ofInformationSources onTrust, WOM Intention, and eWOM Intention in the Restaurant Sector
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Type
Article
Author(s)
조미옥유연우김은정
Department
비즈니스컨설팅학과
Alternative Author(s)
CHAO, MeiyuYou, YenYooKIM, Eun-Jung
Citation Title
한국프랜차이즈경영연구
Citation Volume
13
Citation Number
3
Citation Start Page
1
Citation End Page
15
Issued Date
2022-09
DOI
10.21871/KJFM.2022.9.13.3.1
ISSN
2093-9582
EISSN
2508-4593
Publisher
한국프랜차이즈경영학회
재단법인 코디사재단
URI
http://dspace.hansung.ac.kr/handle/2024.oak/1055
Appears in Collections:
비즈니스컨설팅학과 > 1. Journal Articles
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